May 7, 2021
Why Doesn’t My Brand Show In Google?
You’ve worked hard and created a website you’ve envisioned for months and are proud to share. The font looks great. The images are personal. It reflects your brand well. ...
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April 24, 2021
Paid Media Explained
Paid media is one of the many ways organisations can promote their content via multimedia (display ads, social media posts, paid search results, pop-ups). It will help you get more clicks, traffic and greater brand reach. ...
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February 12, 2021
Lead Generation Techniques For Digital Marketers
With the advent of technology, the buying process of getting people to be interested in your product has changed from getting leads through referrals and networking to utilising relevant online marketing strategies and as a result, marketers need to rethink and refocus their efforts so...
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January 28, 2021
SEO Content Writing Vs SEO Copywriting
People who love to write can be good at it - even more so when they put their skills to the test on a regular basis, as content writers and copywriters tend to do. However, even though both of them involve putting words onto paper (or...
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November 14, 2020
Simple and Effective Ways to Improve Your SEO
Quality content is paramount in optimizing traffic to your website. What other ways can a marketer use to improve their site's search engine optimisation (SEO)?...
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November 2, 2020
5 Tips to Increase Conversion Rate of Your Website
Hot tips to help you increase your website’s conversion rates improve your search engine rankings and keep you way ahead of competition....
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October 22, 2020
What Is A Content Management System?
Gone are the days of being an expert in HTML or CSS. Content Management Systems (CMS) make building and managing websites as easy as drag and drop, copy and paste....
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