Instagram is made for photos with captions relegated as afterthoughts. Brevity is the key to wit. This is why Instagram was always destined for success. So why should the platform matter to anyone in digital marketing?...
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Clients don’t want to just browse a website, they want to experience it. And one of the ways you can give them that is by optimising each photo you upload....
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In this post, we’ve emphasised some psychological rationale that you can use to up your social media marketing game and connect more to your clients and followers....
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It’s important to distinguish between UX and CX, especially if it’s to figure out what issues your brand is facing and whether you need to do an entire CX overhaul or simple UX tweak. ...
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Almost 50% of your brain is involved in visual processing and it's no surprise that infographics help us process a wealth of information easily because they are more engaging, more accessible, more persuasive and easier to recall....
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Mobile apps and tools can make it so a marketer’s entire day is filled with opportunities to connect, engage, and share with their audience, team, and relevant stakeholders. ...
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