May 7, 2021
Why Doesn’t My Brand Show In Google?
You’ve worked hard and created a website you’ve envisioned for months and are proud to share. The font looks great. The images are personal. It reflects your brand well. ...
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April 17, 2021
7 Google Doc Features You Didn’t Know Existed
A lot of us have been using Google Doc for years, but there are a lot of hidden features in the versatile cloud-based app that we have yet to uncover. Some people are yet to make the switch to it due to the fear of...
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April 14, 2021
Create An Email Newsletter People Actually Open And Read
Email newsletters are a curious mix of information, how-tos, and hacks for life, which means they need to help your subscribers in some way. In this post, we’ve outlined some tips you can use to create an email newsletter that people will actually want to...
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April 9, 2021
Copy Editing Hacks For Persuasive, Shareable Writing
Writing isn’t easy for most people on the best of days. We have writers’ block, other things to do, and endless imaginations that run wild when we sit down to write. Have no fear: we have you covered....
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February 24, 2021
11 Unbelievable Social Media Stats
Since January 2018, a million first-time users get online every day. Here are a few incredible statistics revolving around social media that prove its usefulness and relevance in today’s world....
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February 9, 2021
Social Media Marketing KPIs Worth Tracking
While data trumps words every time in the world of marketing, it is important to show how those numbers are achieving business goals. Whether working solo, with an agency, or an in-house digital marketing team, it’s essential to ensure that the correct digital marketing and...
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February 6, 2021
Can Lead Generation Work Without A Website?
As we well know, the Internet plays a very important role in helping new businesses reach potential customers, especially with the shift to digital due to the COVID-19 pandemic. As a digital marketing agency based out of Africa, we understand the relevance of being Internet-aware...
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January 28, 2021
SEO Content Writing Vs SEO Copywriting
People who love to write can be good at it - even more so when they put their skills to the test on a regular basis, as content writers and copywriters tend to do. However, even though both of them involve putting words onto paper (or...
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January 2, 2021
TED Talks On The Latest Marketing Practice And Tech
TED talks intrigue listeners with "ideas worth sharing". We've curated a list perfect for marketers and non-marketers alike that are guaranteed to inspire you....
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November 14, 2020
Simple and Effective Ways to Improve Your SEO
Quality content is paramount in optimizing traffic to your website. What other ways can a marketer use to improve their site's search engine optimisation (SEO)?...
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November 9, 2020
Facebook for Lead Generation
Facebook is a major Social Media platform that you should use for the success of your e-commerce business. Coming up with the right content and marketing strategy is the first step in making your business the next big thing in Africa and beyond...
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October 22, 2020
What Is A Content Management System?
Gone are the days of being an expert in HTML or CSS. Content Management Systems (CMS) make building and managing websites as easy as drag and drop, copy and paste....
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October 20, 2020
6 Productivity Apps for Social Media Marketers
Mobile apps and tools can make it so a marketer’s entire day is filled with opportunities to connect, engage, and share with their audience, team, and relevant stakeholders. ...
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October 12, 2020
Habits of Highly Successful Content Creators
Research shows that ninety-one percent of B2B (business-to-business) professionals use content marketing in order to up their strategy. But that doesn’t mean all their content is the best, or valuable in that field. ...
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